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Mini Gus Goes on the Road

WVIK Staff

Augustana College and Renaissance Rock Island are working together to introduce new students and prospective students to the city. Today they launched a campaign featuring Mini Gus, a small version of the college mascot, Gus the Viking. 

They commissioned a video featuring students talking about their favorite bars, restaurants, parks, and other sites in the city. And starting tomorrow Mini Gus will start making the rounds of these locations, with updates on social media.
Augustana executive vice president, Kent Barnds, says it's an effort to create excitement about the college and the city.

Credit Augustana College

Mini Gus's first stop, Thursday through next Tuesday, will be at the Cool Beanz Coffeehouse, followed by appearances at the Botanical Center, and Rozz-Tox.

Early next month, he's expected to ride in Rock Island's Labor Day Parade. 

A native of Detroit, Herb Trix began his radio career as a country-western disc jockey in Roswell, New Mexico (“KRSY, your superkicker in the Pecos Valley”), in 1978. After a stint at an oldies station in Topeka, Kansas (imagine getting paid to play “Louie Louie” and “Great Balls of Fire”), he wormed his way into news, first in Topeka, and then in Freeport Illinois.